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Marketing Strategy and Creative Execution for MI and Pro Audio Brands

Crafting clear marketing assets that musicians trust and buyers act on.

Who is The New Rockstar?

You are.  
Let me explain...

As a lifelong musician, marketer, and music gear expert (and nerd), I’ve spent years gigging, testing, and marketing the gear that shapes our industry. In fact, there’s a great chance I already use your products.

 

That makes You a Rockstar to me. 

​

It also means that I already understand your brand, your audience, and your products. Through industry-specific digital marketing services, I put that experience and knowledge to work for you. 

ABOUT
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Services

Sweetwater inSync article titled ‘How to Choose a Taylor Guitar’ featuring a wall display of Taylor acoustic guitars

SEO Content & Blog

Close-up of social media app icons including LinkedIn, Facebook, Twitter, YouTube, and Pinterest on a smartphone screen

Social Media

JHS Pedals website displayed across desktop, tablet, and mobile devices showing a guitar effects pedal product page

Website & Product Copy

Alice in Chains band photo featured in the article ‘Looking Toward Home’ with Jerry Cantrell and William DuVall outdoors

Featured Articles & Interviews

Gmail inbox interface shown on a desktop browser with email folders and messages visible

Email Marketing

Premier Guitar review page for the Electro-Harmonix Canyon delay pedal with product image and article layout

Product Reviews & Education

Clients

Most marketers need a lengthy crash course in your products. That costs time, money, and momentum. I don’t.

 

I already understand your audience, specs, product categories, player pain points, and why musicians buy. That means less ramp-up, fewer revisions, and stronger marketing from the start.

Sennheiser audio brand logo in white on a black background
Sweetwater Music Instruments and Pro Audio company logo on a black background
IK Multimedia logo representing music software and audio technology company
AEA Ribbon Microphones circular logo in white on a black background
Premier Guitar magazine logo in white on a black background
Victory Guitar Amplifiers logo with laurel wreath and text reading hand built in England
Seymour Duncan guitar pickups brand logo in white on a black background
Soldano Amplifiers logo with the tagline built to rock on a black background
Mackie professional audio brand logo in white on a black background
Reverb online marketplace logo for buying and selling music gear
Wampler guitar effects pedals brand logo with built in USA text
Spector bass guitars brand logo in white on a black background

Testimonials

"Editors live by deadlines! Paul Kobylensky is one of our top contributors, because he not only always meets his deadlines, but he knows how to tell a story. That sounds simple, but in modern times, the of art of storytelling is sometimes undervalued in a world where clicks matter. Paul brings his “A game” and quality to our publication on a consistent basis."

Tessa Jeffers | Premier Guitar Managing Editor

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Are You Ready?

Our musical instrument and pro audio industries are unique. It takes someone who lives and breathes this world to connect with the countless musicians and creatives that shape them. So stop wasting time and money on generalized marketers who don't get it.

 

Click the button to connect with one of your own. 

Address

Fort Wayne, IN 46802

Phone

425-306-6360

Email

Connect

  • LinkedIn (business)
  • LinkedIn (personal)

(business)

(personal)

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